January 6, 2025
Automation & AI
When Data Met AI: How We Helped HR and Sales Work Smarter
Codritions linked HR and Sales with AI summarization and automated lead routing, cutting hiring cycles by 40% and raising conversions by 25%.
Quick Summary
Problem: Forms, duplicate trackers, zero visibility between HR and Sales.
Fix: AI summarization of feedback; automated routing; shared dashboard.
Impact: 40% faster hiring; +25% lead conversions; improved trust.
Why it matters: AI shines when it’s embedded in workflows people already use.
Story Narrative
Hiring was manual, leads were misrouted, and everyone was “waiting for an update.” We built a thin AI layer that didn’t ask humans to change their tools—just their latency. Interview notes were summarized into skill vectors. Sales got auto-assigned leads based on capacity, geography, and product fit. A joint dashboard showed pipeline pressure and recruiter bandwidth together.
The magic wasn’t the model. It was removing hand-offs that created silence. Recruiters closed roles faster because they weren’t status-chasing. Sales pitched better because they saw upcoming hiring capacity. AI didn’t replace judgment; it gave it a faster runway.
HR automation, AI in sales, workflow automation, Zoho CRM, Power Automate